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To Ivey School, Google Virtual Tour Just Made Good Business Sense

To Ivey School, Google Virtual Tour Just Made Good Business Sense

When Western's Ivey Business School was contemplating the notion of adding a Google virtual tour, they decided to put the tour to the test.

Professors asked their MBA students to perform a case study to determine whether the tour would add value to the school's web presence. The answer that some of the shrewdest business minds in the country arrived at was that not only was it advisable to have the tour down ASAP, the tour would pay for itself and then some in no time at all.